WHAS IS B2B FORUM?
B2B Forum is the first Canadian platform for dialogue between the business and academic communities, with a focus on best practices in B2B marketing, particularly in social media marketing.
Our platform aims to share the best practices in B2B marketing by providing insights based on robust research, relevant case studies, and expert analysis.
We believe it’s important to mention that this website is built upon research supported by the Social Sciences and Humanities Research Council
OUR LAST ARICLES
- Effectiveness of B2B social media marketing: The effect of message source and message content on social media engagement
- Using linguistic features to predict social media engagement: Proposing an approach based on machine learning and natural language processing
- Some Management Recommendations for Creating Quality Content Online
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For all your inquiries regarding our articles, research, and team, to flood us with your creative ideas, or to provide constructive feedback on our blog, please do not hesitate to contact us! We will be more than delighted to engage in discussions and exchange ideas with you!